Bacardi

Russian Prince Vodka

Always one step ahead of the competition the RUSSIAN PRINCE Vodka team at BACARDI engaged CACTUS to update the label and elevate the brand in the eyes of the consumer. Highlighting the Russian Prince of old Russia in a modern way along with it’s Triple Distilled process helped revitalize the product on-shelf. Clear as a Siberian winter day, Triple distilled and filtered for a clean smooth flavour.