Livingston International
North America’s number one company focused on customs brokerage and compliance.
Livingston International also offers international trade consulting and freight forwarding across the continent and around the globe. With U.S. headquarters in Chicago, Livingston operates along the U.S.-Canada border, with regional air/sea hubs in Los Angeles, New York and Norfolk. Livingston employs over 3,200 employees at more than 125 key border points, seaports, airports and other strategic locations in North America, Europe and the Far East.
The Challenge
We are a member of the team, providing expert web development and support
Livingston International came to CACTUS with a number of web development and consultation needs. As North America’s number one customs brokerage, Livingston's web eco-system supports an ever growing number of functions. Our primary project was to build a large SEO optimized B2B marketing website in English and French. On the fly, the team needed to be able to create gated landing pages, update content and organizational content, and easily integrate Pardot® lead capturing forms. Working with the client's technical teams developing applications, we also needed to create an infrastructure and back-up system that allowed many developers to safely access the code and database. Finally, CACTUS was in charge of rolling out a number of smaller websites, keeping branding consistent across their network of online properties.
Make the diffucult tasks easy
Using familiar tools to create robust user experiences
Working with the Livingston marketing team, CACTUS designed and developed a custom WordPress theme. Using a CMS that was familiar with the team allowed them to easily create new content, while giving us the power to organize content, automate tasks, secure the website against malicious activity, and build custom templates to handle a variety of business verticals.
Become Bulletproof
Our develoment workflow inspires confidence in our clients
As a key member of the Livingston web project team, CACTUS provides infrastructure to ensure safe development practices, keeping in-progress projects out of public view. Working with remote development teams to grow the Livingston suite of applications, we are the go-to experts for launching their online projects safely.
We are here to help
On-call support allows marketing ideation, not technical frustration
Livingston International's successes have furnished their online network with a number of web sites, lead generation tools, shipping and conversation calculators. CACTUS's design team work to keep the growing web eco-system on brand while reducing the effort to roll out changes across the system. Our developers are on-call for quick fixes, consultation, and production work. Leaving the technical stuff to CACTUS allows Livingston's marketing team to build their network.
The Results
Livingston can breathe easier with CACTUS as part of their team
Today Livingston is confident in their web properties. CACTUS is trusted to keep their network safe, and their properties on-brand. Having built a relation based on trust, we are the go-to members of the web and online marketing teams.
- 15%Increase in followers across social media.
- 500+Pages, double that for 2x languages.
- 5Websites monitored by our security experts.
Cactus increased our website lead conversions 44% in the first 3 months of launching our new website.